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Network Services for
Network Application Providers

Application Service Providers are the logical extension of outsourcing, providing both added value and profit!

Course Objectives:

The world of Telecommunications has changed more in the last 12 months than at any time in the last 100 years! The good news is that the next 12 months will be even more exciting!

What is driving this change? Technology, Competition, De-regulation, the move to wireless? All of the above! But probably most of all, more demanding users.

Users will only pay for applications that result in real profit improvement. (not technologies, boxes or the latest Buzz-words).

In the past, IT and Telecommunications Departments would provide these applications by integrating the services of outside companies. Today, with the accelerating rate of change, users need their new applications instantly. The only way to do this is to "buy direct" not build.

Application Service Providers are the logical extension of outsourcing, providing both added value and profit.

To succeed as an Application Services Provider, you must be able to discover the real needs, of the real user, understand the business problem, know the benefits of each of the alternative solutions and "help the customer to make the right decision."

Unless your sales teams can effectively position themselves as "The Consultant of choice" in helping your customer "Build Their Revenue Building Applications" you will not only lose revenue but also your most valuable asset account control.

Remember that "dumb pipes" are not profitable, added value is!


What is an Application Service Provider?

  • LAN, MAN and WAN Providers
  • Today's Switch & Router Companies
  • Consortiums, Alliances and Combinations of all of the above and more!
  • By-Pass Providers using all forms of wireless, cable and Free Space Optical Technologies

Training Benefits:

  • Understand the Technologies, politics and strategies which are driving this $300Billion Market
  • Understand the fundamental concepts and principles of networking - Yesterday, Today and Tomorrow
  • Build your confidence and techniques to fill the role "the consultant of choice" and reap all of the rewards this brings
  • Develop the understanding that all technologies are useless unless they have an application
  • Learn by example. The seminar is presented by Clive Hermann the world renowned "Consultant to Consultants"

Presented by internationally acclaimed expert:
Clive Hermann


Outline | About the Instructor | Other Courses